IT Management Conference
Barry Libert, Chairman & CEO of Mzinga

Barry Libert

Chairman & CEO of Mzinga

Social Technology Expert

Barry Libert is an acclaimed industry speaker and visionary with more than 25 years of executive leadership and entrepreneurial experience and has been instrumental in advancing the awareness and use of Web 2.0 and social technologies within the business world.

Barry currently serves as Chairman and CEO of Mzinga, the leading on-demand social software solutions company, where he is responsible for helping forge the company’s vision and growth strategies. Mzinga services more than 1 billion monthly page requests from 40 million unique visitors in 160 countries worldwide and has over 200 customers.

Barry has also co-authored four books on the value of business information and relationships and is a regularly featured keynote speaker delivering speeches to audiences of 20,000+ globally. As co-author of the critically acclaimed book We Are Smarter Than Me, Barry and his co-authors highlighted the power of social technologies by using the Wiki-based contributions of more than 4,000 people to illustrate how businesses could profit from the wisdom of crowds.

He has been published in Newsweek, Smart Money, Barron’s, The Wall Street Journal and The New York Times and has appeared on ABC, CNN, CNBC, FNN and NPR. He also serves on the Board of Directors at Innocentive and The SEI Center for Advanced Studies in Management at The Wharton School of the University of Pennsylvania.

In 2001, Barry founded Shared Insights, one of Mzinga’s predecessor companies. Prior to Shared Insights, he was a senior partner at Arthur Andersen and John Hancock. He began his career with McKinsey & Company. Barry is a graduate of Tufts University and holds an MBA from Columbia University. He currently lives in Boston, Massachusetts with his wife and two sons.

Session:

Become a Social Enterprise

Everyone is using some form of social networking today. We even witnessed our President doing this during his election. Fortune 500 companies such as Proctor & Gamble are using social networking to create new products; innovative companies such as Zappos.com and Comcast are embracing social media to improve customer service and better engage their audience. The real question is how can it work for your business?

In Become a Social Enterprise, Barry Libert will present business case studies of social media successes, leadership values and winning tactics that can help you beat even the toughest competitors.

Barry’s presentation will be an inspiring, educational experience that offers even the most seasoned corporate executives essential new leadership skills for honing their business acumen and successfully navigating today’s ever-changing social landscape. Filled with innovative techniques and practical ideas, this presentation will highlight the business insights along with the value of social relationships using real-world examples.